Role: Creative Direction / Brand Designer

This project is slightly different to what I usually work on, and utilises a more varied array of skill sets. From the creation of an identity for a model railway, to model making & painting, gift production, scenic work, and electronics.

The identity you see below is inspired by typography and liveries from the bygone era of steam locomotives. This is accompanied by iconography, gif stickers and small animations that all breathe life and interest in to the stories, polls, quizzes, and content that contribute to the presentation of The AMR Model Railway on Instagram. This is an ongoing project.

You can visit The AMR Model Railway here  www.instagram.com/theamrmodelrailway